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Omneky – AI Meets UX

Refined Enterprise AI for
Omneky Platform

DELIVERABLES

UI/UX, Product Design
INDUSTRY

AI & MarketingTech
DURATION

2 Years
PLATFORM

Enterprise, SaaS

Overview

Omneky is an AI-powered ad platform designed to help brands create, launch, and analyze personalized ad creatives at scale. By leveraging generative AI and deep learning, Omneky enables marketing teams to generate data-driven visuals and copy, launch them across platforms like Meta, Google, and TikTok, and monitor their performance in real time.

The product blends creative intelligence with predictive analytics, empowering users to make informed decisions, optimize ad strategy, and improve ROI—all within a single unified dashboard.

Enterprise Product Design
Enterprise AI
UI/UX
Web App
MarketingTech
Design Discovery
Saas

Our Challenges

The Omneky team needed a product interface that not only supports complex AI ad generation and analytics but also simplifies the user journey—from creative generation to campaign deployment and performance monitoring.

The creative process was fragmented, with multiple tools needed for generation, testing, and performance tracking.
Users struggled to connect creative quality with performance insights in a meaningful way.
The interface lacked visual clarity for complex metrics like predictive scores and SWOT insights.
Onboarding new users into a technically advanced product was a hurdle that impacted adoption.
Many users—especially agencies—needed to manage multiple brands and campaigns under one account, with the ability to switch contexts effortlessly.
Teams required role-based access, permission settings, and collaboration tools to work efficiently without overlap or confusion.
The platform needed to remain easy to use for solo marketers, yet powerful enough for large teams running dozens of campaigns.

Our Approach

To solve these challenges, we took a user-centered design approach and reimagined the product experience to be intuitive, scalable, and insight-driven.

Conducting product audits and aligning with cross-functional teams.
Designing a modular dashboard architecture to support diverse user needs.
Designed workspaces, folders, and role-based permissions for flexible management.
Simplifying the ad creation journey using AI-powered prompt flows.
Crafting a playful, guided onboarding experience to increase engagement.
Visualizing creative performance with clear metrics, predictive scores, and SWOT analysis.

The Experience We Created

Features & Functionality

Omneky brings together AI, data, and design into a unified platform that empowers marketers to launch high-performing ad campaigns at scale. From creative ideation to predictive analytics, every feature is built to streamline workflows, enhance collaboration, and drive measurable results.

1. Creative Brief Generation: Automatically generates structured creative briefs based on brand goals, target audience, and previous ad performance.

2. Ad Creative Generation: Uses AI to generate static and carousel ads with tailored visuals and copy, aligned to brand tone and platform best practices.

3. PGP – Product Generation Pro: Enables users to bulk-generate product-focused creatives using data feeds and smart templates, ideal for eCommerce scaling.

4. Multi-Brand Workspace Management: Supports managing multiple brands or clients under a single account with isolated campaign data and assets.

5. Campaign Management: A centralized hub to manage, preview, and launch creatives across platforms like Meta, Google, and TikTok.

6. Predictive Analytics & Performance Insights: Visual dashboards with predictive scoring, click-through rate estimates, and conversion predictions based on AI models.

Note

All product names, logos, and intellectual property shown in this case study are the property of
Omneky. This project was completed as part of a client collaboration, and all rights are reserved by the client.

Thank You!

Thank you for taking the time to explore our case study on Omneky.

We’re proud to have worked with such an innovative and forward-thinking client to develop a recruitment management platform that streamlines the hiring process for agencies and HR departments.

At TheFinch, we’re passionate about turning ideas into reality through the power of digital solutions. If you’re looking to transform your customer experiences and solve complex problems, let’s connect and explore how we can help. Say hello at www.thefinch.design today!